Lara Croft

Type
-Mixed

Themes
-Icons

-Stereotypes

-Male and Female

Narrative Structure
-Narrator

-Statistical

-Dis-Jointed

-Non Linear

Camera Work
-Rule of Thirds

-Extreme close up- captures facial expression in more detail

-Canted angle- something different

Mise-En-Scene
-Game on going in back round

-Different elements in one shot

-Green wash colour over person being interviewed- part of the gaming world, environment

-Guys in a row- male, obsession, mass

-Glasses, fleeces- stereotypical association with gamers

Sound
-Fast paced music- she's an action character

-Lara's voice is heard when they're discussing her accent- in theme with the points being made

-Madona song is played whilst they are talking about her as an Icon

Editing
-Man in laptop- different visual

-Occasional blurring of back round- digital atmosphere

-Fast motion to show the progress of time and events quickly

-Straight cuts

Archeive Material
-Footage of the game itself- Tomb Raider

-Film clips- relevance to the character and brand

-Internet sits shown

-Magazines- reinforce the point

Graphics
-Titles

-Image

-Who they are and what they do when somebody is being interviewed